Marketing & Lead Gen Articles

Go to blog
Marketing & Lead Gen
4 ways to run your own sales this Black Friday with Paperform

Use these features to add discounts to your Paperform products and take part in the Black Friday fun...

6 ways to automate lead management with Paperform and Zapier

Discover how to use these Paperform and Zapier integrations to automate repetitive tasks.

How to set up UTM tracking on your Paperforms

Capturing UTM Parameters in your Paperforms is a great way to improve your marketing campaigns. Let'...

9 Digital marketing ideas for real estate businesses

We cover the top real estate marketing strategies to attract and retain clients, from social media t...

Why Putting up a Paywall Is the Right Move for Your Content

A paywall is a barrier that blocks access to content until a visitor pays or hands over an email add...

Event Landing Pages: How to Drive Registrations, Ticket Sales, and Sign-Ups

An event landing page needs to do more than look good. It has to handle registrations, ticket tiers,...

The Marketing Research Process Explained in 6 Steps

Market research runs on surveys more than any other tool. This 6-step process shows how to build one...

Real Estate Landing Pages: How to Build 4 High-Converting Pages in Paperform

A step-by-step guide to building the 4 real estate landing pages that actually convert, home valuati...

How to Make a Stunning One-Page Website with Paperform

Looking for an alternative to traditional websites? In this post we'll show you how to create a one-...

What to Do After a Form Submission: A Step-by-Step Guide

A new email pops up in your inbox. Someone has submitted a form on your website, asking for more inf...

Google Analytics for Beginners

Here we’ll demystify Google Analytics and help you to get the maximum insight out of its sophisticat...

Landing Page Best Practices: How to Design Forms That Convert

A landing page only converts if its form does. Here's how to design the form itself, not just the pa...