Partner Ecosystem Development Project Brief

Build Stronger Partner Ecosystems with Strategic Project Planning

Launching a partner ecosystem program requires careful planning across multiple dimensions—from articulating compelling value propositions to defining clear revenue models and success metrics. This Partner Ecosystem Development Project Brief template gives you a structured framework to document every critical element of your partnership strategy before you start recruiting.

Whether you're building a reseller network, technology integration partnerships, referral programs, or strategic alliances, this form helps you think through partner recruitment criteria, enablement requirements, co-marketing approaches, and the commercial terms that will make partnerships mutually beneficial.

Why use Paperform for partnership project planning?

Paperform makes it easy for partnership managers, business development teams, and executives to capture strategic inputs without wrestling with clunky project management tools or static documents. The intuitive editor lets you customize questions to match your partnership model, add conditional logic to tailor the brief based on partner types, and embed calculations for revenue modeling scenarios.

Once submitted, you can use Stepper to automatically route the brief for stakeholder review, create partner onboarding checklists, update your CRM or project tracking tools, and trigger follow-up workflows—keeping your partnership launch on track without manual handoffs.

For businesses that need formal sign-off on partnership terms, Papersign lets you convert approved briefs into partnership agreements ready for eSignature, maintaining a complete audit trail from initial planning through contract execution.

Who should use this template?

This template is designed for:

• Partnership managers launching new partner programs or expanding existing ecosystems
• Business development teams defining go-to-market strategies with channel partners
• Product teams planning integration partnerships or technology alliances
• Marketing leaders coordinating co-marketing and partner enablement initiatives
• Revenue operations teams modeling partner economics and tracking partnership ROI

By documenting your partner strategy upfront, you create alignment across sales, marketing, product, and finance—ensuring everyone understands the value exchange, support requirements, and success criteria before you invest in partner recruitment and enablement.