Marketing Campaign Launch Checklist

Launching a marketing campaign without a proper checklist is like flying blind—missed tracking pixels, unapproved creatives, and budget confusion can derail even the best strategy. This Marketing Campaign Launch Checklist template gives marketing teams, agencies, and small businesses a single, structured form to confirm every critical detail before hitting "go live."

Built for marketing managers, campaign coordinators, and agency account teams, this template walks you through the essential pre-launch stages: campaign details and objectives, creative asset approval, tracking and analytics setup, budget and spending confirmation, compliance and legal checks, stakeholder sign-off, and final launch readiness. Instead of chasing approvals across email threads and scattered spreadsheets, you can gather everything in one place and create a clear audit trail for every campaign.

Use conditional logic to tailor the checklist based on campaign type—paid ads need pixel verification, email campaigns need deliverability checks, and social campaigns need asset specs confirmed. Once submitted, connect this form to your project management tools via Stepper to automatically create launch tasks, notify stakeholders, or log campaign records in your CRM or tracking sheet. Need formal sign-off from your CMO or client? Send the submission through Papersign to collect legally binding eSignatures on budget and creative approvals, keeping compliance tight and everyone accountable.

Whether you're launching a product, running seasonal promotions, or managing multi-channel campaigns for clients, this Paperform template ensures your team launches confidently, on time, and on brand—every single time.