Automotive Service Booking Platform - Customer Research

Help us build a better automotive service booking experience

Are you tired of confusing service menus, unclear pricing, and missed appointment reminders? We're designing a new automotive service booking platform with you in mind, and your feedback is essential.

This customer research form is designed for automotive service centers, car dealerships, and digital platforms looking to understand what drivers actually need when booking maintenance and repairs. Whether you run an independent garage or manage a multi-location service chain, these insights will help you create a smoother, more transparent booking experience.

Why Paperform is perfect for automotive customer research

With Paperform's flexible form builder, you can capture detailed user preferences, test service selection flows, and understand pricing expectations—all in one streamlined form. The doc-style editor makes it easy to mix questions with context, images, and explanations, so respondents understand exactly what you're asking.

Key benefits for automotive research:

• Conditional logic that adapts questions based on vehicle type, service history, or booking preferences
• Visual clarity with embedded images of services, transparent pricing tables, and brand-matched design
• Smart integrations that push research data directly into your CRM, Airtable, or Google Sheets for analysis
• AI Insights to automatically identify patterns and themes across hundreds of responses

Once you've gathered your research, use Stepper to automate follow-up workflows—trigger thank-you emails, schedule user interviews with high-value respondents, or route feedback to your product and operations teams.

Whether you're a UX researcher at an automotive startup, a service manager looking to improve customer experience, or a marketing team validating new features, Paperform gives you the tools to understand your customers and build solutions they'll actually use.