Wedding Floral Discovery Form

Transform Your Wedding Floral Consultations with a Beautiful Discovery Form

First impressions matter—especially when you're in the business of creating beauty. As a wedding florist, your initial consultation sets the tone for the entire client relationship, and gathering detailed information upfront is crucial for delivering arrangements that truly wow. This Wedding Floral Discovery Form helps you capture every detail you need to create stunning, personalized wedding florals that match your clients' vision perfectly.

Why Wedding Florists Need a Dedicated Discovery Form

Gone are the days of scattered notes from consultation calls and back-and-forth emails trying to clarify color palettes or venue logistics. A well-structured discovery form gives your clients a beautiful, professional space to share their floral dreams while you gather all the essential information in one organized place.

This template helps you understand not just what flowers your clients want, but why they want them—capturing their overall wedding aesthetic, color preferences, venue constraints, budget priorities, and timeline requirements. Whether they're envisioning romantic garden roses, bohemian wildflowers, or modern minimalist arrangements, you'll have everything you need to create a proposal that feels perfectly tailored.

Perfect for Wedding Florists, Floral Designers & Event Florists

This discovery form is designed specifically for:

• Wedding florists managing multiple couples and needing organized intake for each event
• Boutique floral studios offering personalized, high-touch service
• Floral design businesses looking to streamline their consultation process
• Event florists who specialize in weddings and need detailed logistical information
• Floral subscription services expanding into wedding work

What Makes This Wedding Floral Discovery Form Special

Unlike generic contact forms, this template is built around the specific information florists need to plan wedding florals:

Style & Aesthetic Exploration: Understand your clients' overall wedding vibe—from romantic and timeless to modern and minimalist—so every arrangement aligns with their vision.

Color Palette Planning: Capture specific color preferences, seasonal flexibility, and how florals will coordinate with bridesmaid dresses, venue decor, and overall wedding colors.

Comprehensive Arrangement Needs: Document everything from bridal bouquets and boutonnieres to ceremony arrangements, centerpieces, and special installation requests.

Venue & Logistics Details: Collect venue information, delivery addresses, setup requirements, and any restrictions (like no-candle policies or outdoor vs. indoor considerations) that impact your design and planning.

Budget & Timeline Management: Understand your client's floral budget, priorities for where to invest, and key dates for consultations, proposals, and delivery.

The form uses conditional logic to show relevant follow-up questions based on initial answers, making the experience feel conversational rather than overwhelming—crucial when you're asking clients to think through details they may not have considered yet.

Streamline Your Workflow with Paperform + Stepper

Once a couple submits their discovery form, the real magic happens behind the scenes. With Stepper, Paperform's AI-native workflow automation tool, you can instantly:

• Send a personalized confirmation email with your lookbook or portfolio examples matching their stated style
• Create a dedicated project folder in your file storage system with all their details
• Add the wedding to your project management tool with key dates and budget information
• Notify your team in Slack when a high-value inquiry comes through
• Trigger a follow-up task to schedule an in-person consultation within 48 hours

This means you're not manually copying information between systems or worrying about losing track of inquiries during your busy season. Every new client gets a prompt, professional response, and you stay organized from the first inquiry through delivery day.

Professional Forms That Match Your Brand

Your floral work is beautiful—your forms should be too. Paperform's document-style editor lets you create discovery forms that feel like a natural extension of your brand, not a generic online form. Add your logo, use fonts and colors that match your website, include inspiring images of past work, and create a welcoming experience that gets clients excited about working with you.

You can embed the form on your "Wedding Florals" page, share a direct link in Instagram DMs when potential clients reach out, or send it as a follow-up to initial inquiries. It works beautifully on mobile (where many brides-to-be will be browsing), and you can even set it up on a custom domain for an extra-polished feel.

From Discovery to Proposal: Keep the Momentum Going

The discovery phase is just the beginning. After you've reviewed their responses, use Papersign to send your floral proposal and contract for electronic signature, keeping everything connected and paperwork moving smoothly. Your clients can review the proposal on any device and sign instantly—no printing, scanning, or mailing required.

This end-to-end digital experience sets you apart from competitors still relying on PDF attachments and manual processes, while giving you a complete audit trail from initial inquiry through signed contract.

Built for Growing Floral Businesses

Whether you're a solo florist handling 10 weddings a year or a floral studio managing dozens of events across multiple designers, this form scales with you. Use Paperform's team features to share access with assistants or designers, set up notifications so the right person sees each submission, and integrate with your existing CRM or project management tools to keep everything in sync.

Over 500,000 businesses trust Paperform for their forms, payments, and workflows—and florists love it for combining beautiful design with practical functionality. It's SOC 2 Type II certified and GDPR compliant, so you can confidently collect client information knowing it's secure.

Start Creating Unforgettable Wedding Florals

The best client relationships start with truly understanding your couples' vision. This Wedding Floral Discovery Form helps you gather rich, detailed information in a way that feels easy and inspiring for clients, while setting you up with everything you need to create a knockout proposal.

Whether your signature style is lush and romantic, sleek and modern, or wildly bohemian, this template adapts to your approach while keeping you organized, professional, and ready to bring your clients' floral dreams to life.