Omnichannel Marketing Diagnostic Quiz

Running a successful retail business today means meeting customers wherever they are—online, in-store, on mobile, and across social platforms. But delivering a truly seamless omnichannel experience is one of the biggest challenges facing modern retailers.

This Omnichannel Marketing Diagnostic Quiz helps retail brands, consultants, and marketing teams identify gaps in their channel integration strategy and pinpoint opportunities to improve customer journey consistency. Whether you're a retail consultant working with multiple clients or a brand owner looking to level up your marketing stack, this diagnostic assessment provides a clear snapshot of where you stand—and where you need to focus next.

The quiz evaluates key areas including channel coverage, data integration, customer journey mapping, personalization capabilities, and cross-channel attribution. You'll answer questions about your current marketing technology, how well your channels communicate with each other, and whether your customers experience a consistent brand message from discovery to purchase and beyond.

Once completed, you'll receive a tailored diagnostic report highlighting experience gaps, integration weaknesses, and actionable next steps. Use it as a foundation for strategic planning, client presentations, or internal audits.

Paperform makes it easy to build diagnostic quizzes like this one. The doc-style editor lets you mix headings, descriptions, images, and questions in any order, while conditional logic can tailor follow-up questions based on previous answers. Once someone submits, you can use Stepper to automatically route results to your CRM, trigger personalized email sequences, or create tasks in your project management tool—turning a simple quiz into the start of a client engagement or internal improvement roadmap.

Whether you're an agency offering omnichannel strategy services or a retail brand running self-assessments, this template gives you a professional, conversion-optimized starting point that works seamlessly with your existing tools.