Behind-the-Scenes Content Series Contest
About this free form template

Behind-the-Scenes Content Series Contest Entry Form

Want to see what really happens behind the curtain? Our Behind-the-Scenes Content Series Contest gives you the chance to win while helping us shape authentic, transparent content that showcases the heart of our business.

Why Behind-the-Scenes Content Matters

Today's customers crave authenticity. They want to know the people, processes, and passion behind the brands they support. Behind-the-scenes content—whether it's employee spotlights, factory tours, process documentation, or transparency storytelling—builds trust, humanizes your brand, and creates genuine connections with your audience.

This contest form template makes it easy to engage your audience while gathering valuable insights about what transparency content resonates most with them.

Perfect for Modern Marketing Teams

This template is ideal for:

  • Marketing teams running social media campaigns that showcase company culture and operations
  • Brand managers building transparency initiatives and authentic storytelling campaigns
  • Content creators and agencies developing behind-the-scenes content strategies for clients
  • E-commerce brands wanting to show product creation, sourcing, and fulfillment processes
  • Manufacturers and production companies highlighting craftsmanship and quality control
  • Service businesses showcasing team expertise and day-to-day operations
  • Startups building trust through transparent communication and team spotlights

What Makes This Template Powerful

Built with Paperform's doc-style editor, this contest form goes beyond basic data capture:

Engagement-Focused Design: The form uses conditional logic to ask follow-up questions based on content preferences, creating a personalized experience that increases completion rates.

Visual Storytelling: Add hero images, team photos, or preview clips from your behind-the-scenes content directly in the form to build excitement and give entrants a taste of what's to come.

Smart Data Collection: Gather not just contact information, but valuable audience insights—what content they want to see, which team members they're curious about, and what processes intrigue them most.

Social Amplification: Include optional fields for social media handles and referral tracking to turn your contest into a viral growth opportunity.

Compliance-Ready: Built-in consent checkboxes ensure GDPR compliance and proper permissions for using submissions in marketing materials.

Streamline Your Contest Management with Automation

Use Stepper to automate your entire contest workflow:

  • Automatically add entries to your CRM or email marketing platform
  • Send personalized confirmation emails with preview content or early access
  • Create a judging workflow that routes submissions to your marketing team
  • Trigger winner notifications and follow-up campaigns
  • Update spreadsheets or project management tools with entry data

Connect seamlessly with tools like Mailchimp, HubSpot, Slack, Google Sheets, and Airtable to keep your marketing stack synchronized.

From Contest to Content Calendar

The insights you gather become your content roadmap. Use audience preferences to:

  • Plan employee spotlight features based on popular departments
  • Schedule factory tours or process videos that viewers requested
  • Create transparency blog posts addressing curiosity gaps
  • Develop social media series that align with audience interests
  • Build a content calendar backed by real data, not guesswork

Brand Experience That Converts

With Paperform's theming capabilities, your contest form becomes an on-brand landing page that drives entries and builds excitement. Customize fonts, colors, backgrounds, and button styles to match your brand identity perfectly—no developer needed.

Choose between a classic layout for desktop-focused campaigns or Guided Mode for mobile-first, one-question-at-a-time experiences that feel conversational and increase mobile conversion rates.

Analytics That Inform Strategy

Use Paperform's built-in analytics and AI Insights to understand:

  • Which behind-the-scenes content topics generate the most interest
  • Demographic patterns in your contest entrants
  • Geographic distribution for localized content opportunities
  • Common themes in open-ended responses about transparency desires

These insights don't just help you run a contest—they inform your entire content strategy and help you create material that genuinely resonates with your audience.

Security and Trust

Running a contest means handling personal data responsibly. Paperform is SOC 2 Type II certified and GDPR compliant, with robust security controls, data residency options, and a transparent approach to privacy that matches your brand's commitment to transparency.

Perfect for Agencies Managing Multiple Clients

If you're an agency running behind-the-scenes campaigns for multiple clients, Paperform's Agency+ plan lets you manage all client forms under one roof, with white-label options, team collaboration features, and centralized billing.

Ready to Launch Your Transparency Campaign?

This behind-the-scenes content series contest template gives you everything you need to engage your audience, gather valuable insights, and build authentic connections. Whether you're a small business showcasing your team or a growing brand building trust through transparency, Paperform makes it simple to create contest experiences that feel personal, professional, and perfectly on-brand.

Start building trust through transparency—customize this template and launch your behind-the-scenes content contest in minutes.

Built for growing businesses, trusted by bigger ones.
Trusted by 500K+ business owners and creators, and hundreds of millions of respondents.

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