Senior Living Community Open House Feedback Form

Transform Your Senior Living Open House Experience with Better Feedback

Running open houses at your senior living community is crucial for attracting new residents and their families. But are you capturing the insights you need to improve each event and convert more prospects? This Senior Living Community Open House Feedback Form helps you gather detailed, actionable feedback that drives real improvements in your tours, presentations, and conversion rates.

Why Senior Living Communities Choose This Template

Senior care facilities, assisted living communities, and retirement homes face unique challenges when hosting open houses. Families are making one of the most important decisions of their lives, evaluating not just amenities but trust, safety, and quality of care. This feedback form is specifically designed to capture sentiment across all the dimensions that matter most:

• Facility tour comprehensiveness – Did guests see everything they needed to make an informed decision?
• Staff interaction quality – Were team members welcoming, knowledgeable, and empathetic?
• Amenity presentation – Did you showcase dining, activities, medical care, and living spaces effectively?
• Care level clarity – Could families understand the different levels of care and what's included?
• Pricing transparency – Were costs, payment options, and value clearly communicated?

By collecting structured feedback after each open house, you can identify what's working, where confusion exists, and how to better serve families during this emotional decision-making process.

Built for Healthcare and Senior Care Professionals

Whether you're a community director, marketing manager, admissions coordinator, or senior care administrator, this template gives you the professional structure you need without requiring technical skills. Simply customize the questions to match your community's specific care levels, amenities, and services—then embed the form on your website, send it via email, or share a link immediately after the tour.

Paperform's conditional logic ensures you can ask follow-up questions based on responses, so if a guest rates something poorly, you can immediately ask what would have improved their experience. And with AI Insights, you can quickly summarize dozens of responses into themes and actionable recommendations for your leadership team.

Streamline Follow-Up and Admissions Workflows

This isn't just a feedback form—it's the start of your admissions workflow. Use Stepper (stepper.io) to automatically route interested prospects to your admissions team, send personalized follow-up emails based on care level interest, update your CRM with sentiment data, and flag urgent follow-ups when someone expresses immediate need.

With native integrations to tools like HubSpot, Salesforce, Google Sheets, and Slack, every submission can trigger the right next step—whether that's scheduling a private tour, sending pricing details, or alerting your director of nursing about specific care questions.

Trusted by senior living communities nationwide, this template helps you close the loop on every open house, improve the family experience, and ultimately increase occupancy with confidence and care.