Waitlist Form
About this free form template

Waitlist Form Template

Gearing up to launch a new product or service? Use this business Waitlist Form Template to create a simple and beautiful "coming soon" landing page form that builds excitement and captures leads for when you’re ready to launch.

This Waitlist Form Template asks for your prospective customers’ contact details, how they heard about your new upcoming business, as well as what they would pay for your new product or service.

You can customize each part of the template and change all the design elements to match your brand and visual identity. Swap out the pre-built questions, add a section about your new business, or even add an option for your waitlist subscribers to pre-order your product or support your project with a donation.

You can connect this form with over 3,000 third-party tools and apps via Make and Zapier to integrate it with payment collection providers and add your waitlist subscribers to your email marketing lists or CRM tools.

To get started, simply copy this Waitlist Form Template and share it with your audience via email or by embedding it to your website.

[FAQ]

What is a business Waitlist Form template?

A Waitlist Form Template, sometimes known as a “coming soon” form page is simply a waiting list form landing page to promote an upcoming product, service, or event. The goal is to generate excitement and anticipation for the launch, as well as to collect email addresses from potential customers who want to be notified when the product or service is available.

How to create a waitlist landing page?

The simplest way is to use the pre-built Waitlist Form Template that already includes all the common questions you might want to collect from your waitlist subscribers prior to the launch, and simply customize it to your needs.

What to include on a Waitlist Form landing page?

  • Product and waitlist value proposition. Add a short ‘About us’ section to describe what your new business, product, or service is all about. Make sure to also communicate what exactly visitors will get after joining the list, e.g. behind-the-scenes launch information, launch discounts, or priority access to your product.

  • Inspiring imagery. Add photos of your prototypes or your new business space (if it’s in a physical location) to create excitement for what you're building. It also acts as proof that it's actively being worked on and could be ready to use soon.

  • Subscribers' contact details and any other information you want to collect. For example, if your waitlist is for an upcoming restaurant opening, you might want to add an option to book tables once the restaurant is opened.

How to share the Waitlist Form Template with my audience?

Once you are happy with your edited form, you can add a custom domain name to your form and share it on your social media to get people to check it out. If you already have an existing website, you can embed the form to your web via the Embed Code.

Key Features

This template is designed to help you collect information efficiently and professionally. It includes carefully crafted questions and fields that gather all the essential details you need.

Why Use This Template

  • Save time: Start with a pre-built structure instead of creating from scratch
  • Professional design: Looks polished and trustworthy to respondents
  • Easy customization: Modify fields, colors, and branding to match your needs
  • Mobile-friendly: Works seamlessly on all devices

How to Use This Template

  1. Click "Use this template" to import it into your Paperform account
  2. Customize the questions and fields to match your specific requirements
  3. Adjust the design and branding to reflect your organization
  4. Share the form link or embed it on your website
  5. Start collecting responses and managing submissions

Customization Options

Paperform's visual editor makes it easy to:

  • Add or remove questions
  • Change colors, fonts, and images
  • Set up conditional logic to show/hide fields
  • Configure email notifications and integrations
  • Accept payments if needed

Get started today and create a professional form in minutes.

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Trusted by 500K+ business owners and creators, and hundreds of millions of respondents.

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