Waitlist Form Template

A Waitlist Form Template, sometimes known as a “coming soon” form page is simply a waiting list form landing page to promote an upcoming product, service, or event. The goal is to generate excitement and anticipation for the launch, as well as to collect email addresses from potential customers who want to be notified when the product or service is available.

The simplest way is to use the pre-built Waitlist Form Template that already includes all the common questions you might want to collect from your waitlist subscribers prior to the launch, and simply customize it to your needs.

• Product and waitlist value proposition. Add a short ‘About us’ section to describe what your new business, product, or service is all about. Make sure to also communicate what exactly visitors will get after joining the list, e.g. behind-the-scenes launch information, launch discounts, or priority access to your product.

• Inspiring imagery. Add photos of your prototypes or your new business space (if it’s in a physical location) to create excitement for what you're building. It also acts as proof that it's actively being worked on and could be ready to use soon.

• Subscribers' contact details and any other information you want to collect. For example, if your waitlist is for an upcoming restaurant opening, you might want to add an option to book tables once the restaurant is opened.