Event Ticket Checkout with Seat Selection

Streamline Your Event Ticket Sales with Smart Checkout Forms

Selling tickets for your next concert, conference, theater production, or sporting event? You need more than just a basic payment form—you need a complete ticketing experience that handles seat selection, group bookings, meal preferences, and secure payments all in one seamless flow.

This Event Ticket Checkout form template is designed specifically for event organizers, venue managers, entertainment companies, and professional services who need a polished, conversion-optimized ticketing solution without the complexity (or cost) of traditional ticketing platforms.

Why This Template Works for Event Professionals

Whether you're running a small theater company, organizing corporate conferences, managing a music venue, or coordinating community events, this form gives you everything you need to sell tickets professionally:

Smart Seat Selection & Inventory Management – Collect seat preferences and ticket types with built-in product fields that track availability automatically. No overselling, no manual spreadsheets.

Automatic Group Discounts – The form uses Paperform's calculation engine to apply tiered discounts based on quantity purchased. Buy 5+ tickets and save 10%, buy 10+ and save 20%—all calculated live as customers select their tickets.

Meal Preferences & Dietary Requirements – For events with catering, collect meal choices and dietary restrictions upfront so your caterer has accurate counts well before event day.

Secure Payment Processing – Accept payments directly through Stripe, PayPal, or Square. No redirects, no third-party checkout pages—customers complete their purchase right inside your branded form.

Conditional Logic for Smooth Flow – The form only shows relevant fields based on ticket type selected. Choosing VIP tickets? You'll see premium seating options. Booking for a group? Discount pricing appears automatically.

Perfect for Multiple Event Types

This template adapts beautifully across event categories:

• Conferences & Workshops: Collect session preferences, meal choices for lunch, and networking event attendance
• Theater & Performing Arts: Seat selection by section, special accessibility requests, and program book purchases
• Concerts & Festivals: GA vs. reserved seating, merchandise bundles, and early entry upgrades
• Sporting Events: Section and row preferences, parking passes, and fan club memberships
• Gala Dinners & Fundraisers: Table selection, meal courses, dietary needs, and tribute messages
• Corporate Events: Individual and team registrations, breakout session choices, and badge information

Beyond the Sale: Automation That Saves Time

Once someone completes checkout, Paperform doesn't just capture the payment and stop there. You can connect this form to Stepper to build complete post-purchase workflows:

• Send instant confirmation emails with QR code tickets and event details
• Add ticket holders to your CRM and tag them based on ticket type for targeted follow-up
• Update your event management spreadsheet or Airtable base with buyer information and preferences
• Notify your team on Slack when VIP tickets sell or when group bookings come through
• Trigger reminder sequences as the event date approaches with parking info, schedule updates, and what to bring

For events requiring signed waivers or agreements—like adventure experiences, sporting events, or activities with liability considerations—you can use Papersign to automatically send attendees a liability waiver after checkout. Keep everything connected: their ticket purchase, their signed waiver, and their event record all linked together in one clean audit trail.

Designed to Convert, Not Confuse

Ticket checkout abandonment is real. Complicated forms with too many steps, unclear pricing, or clunky payment flows lose sales. This template is built with conversion in mind:

• Clean, visual layout that looks professional on desktop and flawless on mobile
• Live price calculations so customers see their total update as they select seats and add-ons
• Progress indicators if you enable multi-page mode, so people know exactly where they are
• Custom success page with next steps, calendar links, and social sharing options to amplify your event

You can embed this form directly on your event website, share it via social media and email campaigns, or host it on a custom domain as a dedicated ticketing landing page. Apply your brand colors, fonts, and background imagery so it feels like a natural extension of your event marketing, not a generic third-party tool.

Built for Teams That Want Control

Unlike locked-down ticketing platforms that charge per-ticket fees and restrict how you can customize the experience, Paperform gives you complete ownership:

• No per-ticket transaction fees from Paperform—you only pay standard payment processor rates
• Full design control so your checkout matches your brand
• Direct access to customer data in your dashboard, exportable anytime
• Flexible pricing models—early bird rates, group discounts, tiered pricing, coupon codes
• Integrations with tools you already use—your CRM, email platform, spreadsheets, and project management tools

For agencies managing multiple event clients or venues running frequent shows, Paperform's Agency+ plan lets you manage multiple events under one account with client-specific branding, reporting, and permissions.

Who This Template Is For

This Event Ticket Checkout template is ideal for:

• Event planners and coordinators managing conferences, workshops, and corporate events
• Venue managers for theaters, concert halls, and performance spaces
• Nonprofit organizations running fundraising galas, charity auctions, and community events
• Sports organizations selling tickets to games, tournaments, and fan experiences
• Entertainment companies booking festivals, concerts, and live performances
• Hospitality and catering businesses offering ticketed dining experiences and tastings
• Marketing and social media teams running brand activations and experiential events

Getting Started in Minutes

This template comes ready to use with smart defaults, but it's built to be customized. Adjust ticket types and pricing, modify seat categories, change meal options, update your branding, connect your payment processor, and publish. You can be selling tickets within the hour.

Paperform is trusted by over 500,000 teams worldwide and is SOC 2 Type II and GDPR compliant, giving you and your customers peace of mind that payment and personal information is handled securely.

Whether you're selling 50 tickets to a local theater performance or 5,000 tickets to a major conference, this template scales with your needs—no developer required, no complex integrations, just a professional ticketing experience that works.