How Pronto Wedding Reduced Their Operational Costs With Paperform

The Founder of Pronto Wedding, Stavros Siskas, shares how Paperform simplified their booking process, increased profits, and improved customer experience by creating smart and beautiful forms.

Highlights

  • Using Paperform, Pronto Wedding reduces the number of different forms a customer has to complete into a single, smart and flexible form that maximises time efficiency and profits.
  • Paperform allows Pronto Wedding to efficiently book appointments through a unique two-way sync integration with Google Calendar.
  • Paperform’s Calculations feature allows Pronto Wedding to provide instant and accurate quotes through their booking form.

Challenge: Creating a smart booking system that connected multiple teams and clients

“I use Paperform to manage the booking process, so I use one form to provide the opportunity to book my services for six different packages between two different staff. One is a Spanish service where I have an assistant for two of the packages that I offer. However, her schedule is completely different from my schedule. Now, I'm able to provide the opportunity to book any services, all within one form! I’ve also tried many different form builders, like Jotform, Wufoo and SurveyMonkey. Unfortunately, the Google Calendar integration on these platforms is only a one way sync, whereas Paperform offers a two-way sync that allows for an even smoother automation. When you're running a business, you have many different things going on in your life; you don't want to create an opportunity where someone's going to be able to book you when you already have commitments. If you're already occupied, having the Google Calendar two way sync means that any existing event you have in Google Calendar prevents that booking from going through.” Stavros Siskas, Pronto Wedding

Challenge: Finding a smart booking system that maximises time efficiency and profits

“I don't want to offer my cheaper package on the weekends as that's more of my prime time. So, Paperform allows me to block out Saturdays and Sundays from that one service so that I'm only offering it Monday through Friday, which is a huge asset because not a lot of appointment services provide that opportunity for you to differentiate services with different availabilities.” Stavros Siskas, Pronto Wedding

Challenge: Generating instant quotes with smart forms

“Paperform is very useful in my area because my business depends on where you are telling me to go. So based on that location, my price will fluctuate. I service five counties in New York and twenty one counties in New Jersey. Each variation will have a different travel fee attached. Paperform’s Calculations feature allows me to create a form rule with a price tag attached to it that lets me differentiate my price based on where a customer wants me. Not many appointment services give you that flexibility.” Stavros Siskas, Pronto Wedding

Challenge: Designing a functional and beautiful form that keeps customers on the website

“I don't want to create an experience where I'm sending customers to another website to fill out a form. This can often add an unnecessary step in the conversion process that can often create friction and loss of precious leads. Other form builders weren't able to incorporate the different questions that I ask my clients into the process, which Paperform so easily does. Once that transaction is completed, getting the customer to complete another requirement is rather difficult. So for me, if I don't get that information within the initial booking form, my chances of getting that completed on time and running a successful operation is so much harder." Stavros Siskas, Pronto Wedding

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