Get an Accurate Property Valuation with a Comparative Market Analysis

Whether you're preparing to sell your home or simply curious about its current market value, a Comparative Market Analysis (CMA) is an essential first step. This CMA request form makes it easy for real estate agents to gather the information they need to provide you with an accurate, data-driven property valuation.

Why Use This CMA Request Form?

Real estate agents and property sellers rely on CMAs to understand local market conditions, recent comparable sales, and pricing strategies. This Paperform template streamlines the CMA request process by collecting detailed property information, recent upgrades, sale timeline preferences, and homeowner priorities—all in one professional, on-brand form.

Instead of back-and-forth emails or incomplete information, agents can gather everything they need upfront, allowing them to deliver faster, more accurate market analyses. For sellers, it means getting a comprehensive understanding of their home's value without the hassle.

Perfect for Real Estate Professionals and Homeowners

This template is ideal for:

• Real estate agents who want to streamline their CMA workflow and deliver professional service from the first touchpoint
• Property sellers looking to understand their home's market value before listing
• Real estate teams managing multiple client inquiries and needing consistent data collection
• Brokerages offering complimentary CMAs as part of their lead generation strategy

The form captures subject property details, recent improvements and upgrades, desired sale timeline, pricing expectations, and preferences for reviewing competing listings. With conditional logic built in, the form adapts based on property type and seller situation.

Automate Your Real Estate Workflow

Pair this form with Stepper to create a complete CMA automation workflow. When a homeowner submits their CMA request, you can automatically:

• Send the submission to your CRM (HubSpot, Pipedrive, Salesforce)
• Create a dedicated property file in Google Drive or Dropbox
• Trigger email sequences with market insights and next steps
• Assign the CMA request to the right agent based on location or property type
• Schedule a follow-up appointment automatically

With Paperform's payment integrations, you can even offer premium CMA services or charge for detailed property reports, all within the same platform.

SOC 2 Compliant and Ready to Brand

Paperform is SOC 2 Type II compliant, ensuring that sensitive property information and homeowner data are handled securely. Customize the form's fonts, colors, and layout to match your brokerage branding, embed it on your website, or share it as a standalone landing page on your custom domain.

Trusted by real estate professionals worldwide, this CMA request form template helps you deliver a polished, professional experience that builds trust from the first interaction—and converts more leads into clients.