Best Tally Alternatives for 2026

The best Tally alternative for most teams is Paperform, because Tally stops at the submit button while Paperform covers forms, eSignatures and workflow automation in one subscription at $49/month billed annually. If your work genuinely ends when the response arrives, stay on Tally. Its free plan is the most generous in the category.

Let us start with the honest part. If the job is a form, Tally does it beautifully. Unlimited forms and unlimited submissions on the free plan within a fair use policy, conditional logic, calculations, Stripe payments, e-signatures and a free AI builder that writes the whole form from a sentence. Pro is $24/month billed annually against Paperform's $49. It is made and hosted in the EU, it is bootstrapped, and around 500,000 teams use it. A reader whose work ends at "submit" should stop here and go use Tally.

The wall arrives at a specific point: when the work stops being a form and becomes a process. Several client brands to keep separate. A price calculated from quantities, add-ons, a discount code and regional tax rather than typed in. A contract that has to be signed and filed against the submission. An approval chain with a person at each step. A compliance checklist somebody else wrote and you have to pass. Tally's honest answer at that point is to hand the response to Zapier, Make or n8n and stop, which makes you the integration: the glue between the form, the signature tool, the automation tool, and the invoices for all three.

The compliance question tends to end the conversation before the rest of it starts. Tally holds GDPR and EU hosting, and nothing else: no SOC 2, no ISO 27001, no HIPAA, and no SSO or 2FA on any tier, including the $89/month Business plan at the top of its price list. Below we compare the strongest alternatives on the five dimensions that actually decide the purchase, and say plainly where Tally still wins.

Tally homepage
Tally's pitch is accurate: the simplest way to create forms, with no signup required to start. The limits sit past the form, not inside it.
Feature Tally Paperform Jotform Typeform Google Forms Cognito Forms Fillout
Form Building
Document-style editor Yes Yes No No No No No
Field types 20+ 26+ 30+ (starter) 20+ 11 20+ 50+
Guided mode (one question at a time) No Yes Yes starter Yes No No No
Calculations field Yes Yes pro Yes starter Yes plus No Yes Yes
AI calculations assistant No Yes pro No No No No No
Payments
Stripe payments Yes Yes Yes starter Yes basic No Yes Yes
PayPal payments No Yes Yes starter No No Yes team No
Square payments No Yes Yes starter No No Yes team No
Braintree payments No Yes Yes starter No No No No
Google Pay No Yes Yes starter No No Yes No
Design & Customization
Template gallery Yes 30,000+ 20,000+ (starter) 1,500+ 20+ Yes Yes
Unsplash and Giphy integration No Yes No Yes No No No
Image editor No Yes No No No No No
Adobe Creative Cloud No Yes No No No No No
Language translation Yes Yes Yes starter Yes basic No Yes pro No
Analytics
AI report insights No Yes pro No Yes business Yes Business Standard No No
Answer Insights Yes No No No No No No
Paperform analytics Yes pro Yes pro No No No No Yes business
Google Analytics & Facebook Pixel Yes pro Yes pro No Yes basic No Yes pro Yes
Custom analytics scripts No Yes pro No Yes basic No No Yes business
Collaboration
Advanced permissions & admin No Yes enterprise Yes enterprise Yes enterprise Yes Business Starter Yes enterprise Yes team
Form sharing (templates) Yes Yes No Yes Yes Yes Yes
Spaces and tag management Yes pro Yes No No No No Yes
Form sharing No No Yes starter No No No No
Assign forms No No Yes enterprise No No No No
Security
SOC 2 Type II No Yes Yes enterprise Yes Yes No Yes
Two-factor authentication No Yes Yes starter Yes Yes Yes Yes
Enforce 2FA for all users No Yes business No No Yes Business Starter No Yes team
SSO (SAML) No Yes business Yes enterprise Yes enterprise Yes Business Plus Yes enterprise Yes enterprise
reCAPTCHA Yes Yes Yes starter Yes business No Yes Yes starter
Integrations & API
Native integrations 17+ 4,000+ 150+ (starter) 120+ (basic) No No 50+
Webhooks Yes Yes pro Yes starter Yes basic No Yes Yes
Standard API Yes Yes pro No No Yes Yes Yes
Business API No Yes business No No No No No
WordPress plugin Yes Yes Yes starter Yes No Yes Yes

The five dimensions that decide it

Tally wins one of these outright and loses three badly. Here is exactly where it lands against the alternatives on each.

Pricing

Tally Pro is $24/month billed annually ($29 monthly) and Business is $74/month annually ($89 monthly), with unlimited submissions and unlimited team members on both. That is the cheapest unmetered offer in this group. Fillout Starter is lower at $15/month annually but caps responses at 2,000 a month, Cognito Forms Pro is $19/month annually with 2,000 entries and 2 users, and Jotform Bronze is $34/month annually with 1,000 submissions. Paperform Pro is $59/month, or $49/month billed annually, with unlimited submissions and unlimited seats. Tally has no enterprise tier at all.

Integrations & API

Tally lists 1,000+ integrations counting Zapier and Make, with 15 native connectors, a documented REST API at developers.tally.so, SHA256-signed webhooks and an MCP server. The native list is genuinely well chosen for its audience: Notion, Airtable, Coda, Google Sheets, Slack, Discord, Linear, Attio, n8n and Pipedream, most of them on the free plan. Paperform counts 4,000+ integrations, Jotform 150+ natives, Typeform 120+, and Google Forms roughly 20 inside Workspace. Tally is not short of pipes; it is short of somewhere for the data to go and do work.

Conditional logic

Tally includes conditional logic, calculations and a proper formula editor on the free plan, with multi-operation expressions, @-mention field references, text concatenation and real-time validation. For a free tier that is unusually strong, and Tally AI will troubleshoot a broken rule for you. The limits are debugging and reach: Hackceleration's review flags large branching forms as hard to follow with no visual logic map, and there is no AI assistant for writing formulas. Paperform's Excel-style calculations drive question and page visibility, conditional emails, integration payloads and success pages rather than just producing a number.

Payments

Tally supports exactly one payment processor, Stripe, with no PayPal, Square, Braintree or native Google Pay, and no coupons, tax rules, invoicing or refund management. Jotform supports 40+ processors on every plan including free. Paperform supports 5 (Stripe, PayPal, Square, Braintree, Google Pay) with products, subscriptions, coupons, tax and refunds behind them and no transaction fee of its own. Cognito Forms adds PayPal and Square from its Team tier. Typeform, Google Forms and Fillout are Stripe-only or worse, so Tally is not an outlier here, only unhelpful once the price has to be worked out rather than typed in.

Compliance (HIPAA / GDPR / SOC 2)

Tally is GDPR compliant and EU-hosted, and holds no SOC 2, no ISO 27001 and no HIPAA, with no SSO and no 2FA on any plan including the $89/month Business tier. Jotform, Typeform, Google Forms and Cognito Forms are all HIPAA, GDPR and SOC 2 compliant. Paperform is SOC 2 Type II, GDPR and CCPA compliant with SAML SSO and enforced 2FA, but is not HIPAA compliant and signs no BAAs. Fillout is SOC 2 and GDPR without HIPAA. If protected health information is in scope, Tally and Paperform are both out, and the shortlist is Jotform, Cognito Forms or Typeform.

#1 Paperform — Best When the Form Is the Start of a Process

Paperform homepage
One subscription covers Paperform for forms, Papersign for eSignatures and Stepper for workflow automation, on every plan.

Paperform costs more than Tally and buys a different category of thing. Where Tally ends at the submission and hands the rest to Zapier, one Paperform subscription covers forms, Papersign eSignatures and Stepper workflow automation on every plan, from one account and one dashboard. There is nothing to add on and nothing to buy separately. For a team currently paying Tally plus a signature tool plus an automation tool, the comparison is not $24 against $49; it is three renewal dates and a process living in a canvas nobody owns, against one.

The pricing model is the second argument, and it is the one Tally partly shares. Neither product meters seats, which is rarer than it should be. Paperform goes further: submissions are unlimited on paid plans within fair use, so a campaign that lands does not produce a bill, and support is built into the seat price rather than sold back as a five-figure enablement engagement at signing. On design, both editors are document-style and Tally's is pleasant; the distinction is free text against stacked blocks, with prose, images, GIFs and video placed where the page needs them, plus custom HTML and CSS. Run several client brands and that difference shows up weekly. Paperform has been bootstrapped and profitable since 2016, which matters when the form becomes a system of record.

  • Strengths over Tally: Papersign eSignatures and Stepper workflows in the same subscription, 5 payment gateways with coupons, tax and refunds, AI report insights on responses, AI-assisted Excel-style calculations, SOC 2 Type II with SSO and 2FA, Guided Mode, appointment booking and save-and-resume, 30,000+ professionally designed templates, 4,000+ integrations
  • Limitations: $49/month billed annually against Tally's $24, no HIPAA compliance and no BAAs, Stepper automation credits are metered (20,000/month on Pro), no mobile editor, a smaller review footprint than the market leaders
  • Best for: Operators whose forms trigger signatures, approvals and multi-step work, and who need a security questionnaire answered

#2 Fillout — Best Like-for-Like Swap at a Similar Price

Fillout homepage
Fillout targets the same modern, fast-builder audience as Tally, and adds SOC 2 that Tally does not have.

Fillout is the alternative that feels most like Tally to use: a quick modern builder, 50+ question types, a chat-based AI agent in the editor and no per-seat charge. It closes one gap that Tally leaves wide open, because Fillout is SOC 2 compliant as well as GDPR, which is the difference between having something to say in a security review and having nothing. Starter is $15/month billed annually, below Tally Pro.

The trade is the meter. Tally's headline feature is that responses are not counted; Fillout counts them on every tier below $75/month, at 2,000 on Starter and 5,000 on Pro at $40/month annually, so a successful campaign turns into an upgrade conversation or a bulk submission pack. AI credits come from a shared pool and workflow runs are counted too, with the serious quotas parked in a $250/month Team bundle, and the lead-generation essentials sit in a separate $100/month Conversion Kit. Fillout was founded in 2022 and is seed-funded, so it is the youngest vendor here by some distance.

  • Strengths over Tally: SOC 2 compliance, scheduling and more advanced question types, AI agent that edits logic and calculations, 1,000 submissions on the free plan, lower entry price at $15/month annually
  • Limitations: Responses metered below the $75/month Business tier, Stripe-only payments like Tally, key lead-gen features sold as a $100/month add-on, no HIPAA, founded 2022 with seed funding
  • Best for: Teams who like Tally's speed but need SOC 2 on the record and can live inside a response quota

#3 Jotform — Best If You Left Tally Over Payments or HIPAA

Jotform homepage
Twenty years of accumulated breadth, including the payment processors and the BAA that Tally cannot offer.

Two of Tally's hard limits disappear immediately in Jotform. Payments go from one processor to more than forty, available on every plan including the free one, and HIPAA compliance with a signed BAA arrives on the Gold tier at $99/month billed annually. Jotform also carries SOC 2, ISO 27001, PCI DSS Level 1, FERPA and StateRAMP, which is the opposite end of the compliance spectrum from Tally's single GDPR line. Founded in 2006 and still bootstrapped, it is the oldest product on this list.

What you give up is exactly what made Tally pleasant. Jotform's interface carries two decades of accumulated features and reviewers regularly describe it as cluttered, with settings buried in nested menus. More to the point for a Tally refugee, almost everything is metered: submissions, forms, form views, storage, fields per form and signed documents, and every self-serve tier from Starter to Gold is single-user. Coming from a product where volume and headcount are simply not billing levers, that is a jarring adjustment. Our Jotform alternatives breakdown goes into the quota structure in detail.

  • Strengths over Tally: 40+ payment processors on every plan, HIPAA with a BAA, SOC 2 and ISO 27001, 150+ native integrations, native mobile apps, approval workflows and PDF generation, 20 years of stability
  • Limitations: Submissions, forms, views and storage all metered, single-user on every self-serve tier, cluttered editor, $34/month annually for 1,000 submissions against Tally's unlimited free plan
  • Best for: Teams that hit Tally's Stripe-only wall or a healthcare compliance requirement and will accept quotas to clear it

#4 Cognito Forms — Best for Heavy Calculations on a Small Budget

Cognito Forms homepage
Utilitarian where Tally is elegant, with a deeper calculation engine and a HIPAA option behind it.

Cognito Forms is the closest thing here to a deeper version of Tally's formula editor. Its calculation engine handles repeating sections, line-item order forms and nested logic that Tally's single formula field starts to strain against, and it is HIPAA compliant with a BAA as well as SOC 2 and GDPR. Pro is $19/month billed annually, below Tally Pro, and Cognito Pay adds native card processing with Apple Pay and Google Pay alongside direct Stripe, with PayPal and Square from the Team tier.

The cost is aesthetic and structural. Forms built in Cognito look like forms from 2013 unless someone writes CSS, which is a painful step down for anyone who chose Tally for the editor. It is also metered four separate ways: entries, users, storage and guest collaborators each have their own quota and their own overage line, so Pro stops at 2,000 entries and 2 users with extra people at $5 each per month. Tally's unlimited submissions and unlimited team members on Pro make that arithmetic look worse than the sticker price suggests. See our Cognito Forms alternatives page for the full picture.

  • Strengths over Tally: Deeper calculation engine with repeating sections, HIPAA with a BAA, SOC 2, more payment options including Apple Pay and Google Pay, lower entry price at $19/month annually
  • Limitations: Dated, utilitarian design, no public REST API, metered on entries, users, storage and guests, slow product development compared to Tally's monthly changelog
  • Best for: Budget-conscious teams whose forms are really pricing calculators, especially in regulated work

#5 Typeform — Best for One-Question-at-a-Time Brand Experiences

Typeform homepage
The conversational format Tally deliberately does not offer, priced accordingly.

Typeform is worth a look for one specific reason: Tally has no guided, one-question-at-a-time mode, and Typeform invented the format. For short lead qualification and feedback flows where presentation drives the completion rate, it remains the reference implementation, and it is HIPAA compliant on Business with ISO 27001, 27017, 27018 and ISO/IEC 42001 behind it. It is also the most reviewed product in this comparison by a wide margin.

Then there is the bill. Typeform meters responses and seats on every plan: 100 responses and 1 user on Basic at $28/month annually, 1,000 and 3 on Plus, 10,000 and 5 on Business at $91/month annually, and Growth Flow at $266/month annually raises neither. Moving from Tally's uncapped free plan to 100 responses a month for $28 is the single sharpest downgrade available on this page, and payments are Stripe-only just as they are in Tally. Typeform is a good product sold on a model that charges you for succeeding. Note also that Tally ships one-click Typeform import, so the migration runs in the other direction rather easily.

  • Strengths over Tally: Conversational one-question format, strongest default aesthetics for short forms, HIPAA on Business, ISO 27001 and ISO/IEC 42001, far larger review base
  • Limitations: Responses and seats capped on every plan, $28/month annually buys 100 responses, Stripe-only payments, advanced logic and calculations gated to Plus at $56/month annually
  • Best for: Marketing teams running short, high-value brand surveys where response volume is low and presentation is the point

#6 Google Forms — Best If You Only Need a Spreadsheet

Google Forms homepage
Unlimited, free and already in the account, at the cost of everything Tally does well.

Google Forms is unlimited and free, HIPAA-eligible under a Workspace BAA, and covered by SOC 2, ISO 27001 and FedRAMP through Google Cloud. For an organisation already paying for Workspace, from $7 per user per month on Business Starter, it is a compliance answer that costs nothing extra and needs no procurement conversation.

It is otherwise a step down from Tally in every direction that matters. No payments of any kind, roughly 20 integrations confined to the Google ecosystem, no calculations worth the name, no custom domains, no branding control and a respondent experience that is unmistakably a Google Form. Tally exists largely because people wanted Google Forms' price with a design they would put in front of a customer. Choose it only if you were using Tally for internal surveys and never needed the rest. Our Google Forms alternatives page covers the upgrade paths.

  • Strengths over Tally: Free and unlimited, HIPAA-eligible under a Workspace BAA, SOC 2 and ISO 27001 through Google Cloud, SSO and admin controls via Workspace, zero learning curve
  • Limitations: No payments, no meaningful calculations, no design control or custom domains, about 20 integrations, visibly generic respondent experience
  • Best for: Internal surveys inside a Workspace organisation where compliance matters and presentation does not

See Them in Action

Two independent videos worth watching before you decide: a walkthrough of what Tally's builder actually feels like, and a head-to-head against the conversational format it does not offer.

"How to Build Online Form - Tally Forms Tutorial" by Kevin Stratvert
"Tally vs Typeform (2026) | Which One is Better?" by Dani's Tutorials

Full Feature Comparison

Every feature across Tally and its alternatives, grouped by category. The payments, security and workflow rows are where the free plan stops being the deciding factor.

Feature Tally Paperform Jotform Typeform Google Forms Cognito Forms Fillout
Form Building
Document-style editor Yes Yes No No No No No
AI form creation Yes Yes Yes starter Yes Yes paid Yes Yes
Field types 20+ 26+ 30+ (starter) 20+ 11 20+ 50+
Multi-page forms Yes Yes Yes starter Yes basic Yes Yes Yes
Guided mode (one question at a time) No Yes Yes starter Yes No No No
Conditional logic Yes Yes Yes starter Yes basic Yes Yes Yes
Calculations field Yes Yes pro Yes starter Yes plus No Yes Yes
AI calculations assistant No Yes pro No No No No No
Formula editor Yes No No No No No No
Scoring Yes Yes pro Yes starter Yes plus Yes Yes Yes
Answer piping Yes Yes Yes starter Yes basic No Yes Yes
Pre-filling and hidden fields Yes Yes pro Yes starter Yes basic Yes Yes Yes
Save and resume No Yes Yes starter No No Yes pro Yes
Auto-close by number Yes Yes pro Yes starter Yes basic Yes Yes Yes
Auto-close by date Yes Yes pro Yes starter Yes basic Yes Yes Yes
Appointment/booking field No Yes Yes starter Yes basic No No Yes starter
Signature field Yes Yes Yes starter Yes basic No Yes team Yes starter
Color picker field No Yes No No No No No
API-powered dropdowns No Yes business No No No Yes No
Google address search No Yes business No No No Yes Yes conversion-kit
File uploads Yes Yes Yes starter Yes basic Yes Yes Yes
Import from other form builders Yes No No No No No No
PDF generation Yes No No No No No No
Drag-and-drop builder No No Yes starter No No No No
Form widgets No No Yes starter No No No No
Template gallery No No 20,000+ (starter) No No No No
Question display logic No No No Yes basic No No No
AI follow-up questions No No No Yes business No No No
AI extended thinking & memory No No No Yes growth No No No
Typeform AI connectors No No No Yes growth No No No
Workflow / automation builder No No No Yes growth No No No
AI-moderated research (Research Flow) No No No Yes enterprise No No No
Video questions No No No Yes basic No No No
AI quiz generation No No No No Yes paid No No
AI agent in the form editor (Form Agent) No No No No No No Yes
Payments
Stripe payments Yes Yes Yes starter Yes basic No Yes Yes
PayPal payments No Yes Yes starter No No Yes team No
Square payments No Yes Yes starter No No Yes team No
Braintree payments No Yes Yes starter No No No No
Google Pay No Yes Yes starter No No Yes No
Product sales (eCommerce) Yes Yes pro Yes starter No No Yes Yes
Subscriptions Yes Yes pro Yes starter Yes basic No No Yes
Coupons and discounts No Yes pro Yes starter No No Yes Yes
Custom pricing rules Yes Yes pro Yes starter No No Yes Yes
Tax calculations No Yes Yes starter No No Yes No
Quotes/invoices No Yes No No No Yes team No
Refunds No Yes No No No No No
3D Secure No Yes No Yes basic No No No
40+ payment gateways No No Yes starter No No No No
No transaction fees No No Yes starter No No No No
Cognito Pay (native card processing) No No No No No Yes No
Design & Customization
Template gallery Yes 30,000+ 20,000+ (starter) 1,500+ 20+ Yes Yes
Rich media (images, GIFs, videos) Yes Yes Yes starter Yes Yes Yes Yes
Unsplash and Giphy integration No Yes No Yes No No No
Image editor No Yes No No No No No
Adobe Creative Cloud No Yes No No No No No
Language translation Yes Yes Yes starter Yes basic No Yes pro No
Advanced theming Yes pro Yes pro Yes starter Yes plus No Yes pro Yes starter
Custom form URL Yes Yes pro No Yes plus No No Yes pro
Custom domains Yes pro Yes pro Yes enterprise Yes enterprise No No Yes business
Custom HTML & CSS Yes pro Yes pro Yes starter Yes business No Yes pro Yes pro
Remove branding Yes pro Yes pro Yes bronze Yes plus No Yes pro Yes pro
Custom email domains Yes pro Yes business No No Yes Business Starter No Yes pro
Form themes No No Yes starter No No No No
Analytics
Submission results and reports Yes Yes Yes starter Yes Yes Yes Yes
AI report insights No Yes pro No Yes business Yes Business Standard No No
Answer Insights Yes No No No No No No
Paperform analytics Yes pro Yes pro No No No No Yes business
Google Analytics & Facebook Pixel Yes pro Yes pro No Yes basic No Yes pro Yes
Custom analytics scripts No Yes pro No Yes basic No No Yes business
Partial submissions Yes pro Yes pro No Yes plus No No Yes business
Drop-off analysis No Yes pro No Yes business No No No
Form analytics No No Yes starter No No No No
Google Analytics integration No No Yes starter No No No No
Cross-form Insights dashboard No No No Yes business No No No
Collaboration
Multi-user accounts Yes pro Yes pro Yes bronze Yes plus Yes Yes pro Yes
User permissions and management Yes pro Yes pro Yes enterprise Yes plus Yes Yes team Yes
Advanced permissions & admin No Yes enterprise Yes enterprise Yes enterprise Yes Business Starter Yes enterprise Yes team
Form sharing (templates) Yes Yes No Yes Yes Yes Yes
Spaces and tag management Yes pro Yes No No No No Yes
Form sharing No No Yes starter No No No No
Assign forms No No Yes enterprise No No No No
Workspace organization No No No Yes No No No
Security
SOC 2 Type II No Yes Yes enterprise Yes Yes No Yes
GDPR compliant Yes Yes Yes starter Yes Yes Yes Yes
SSL encryption Yes Yes Yes starter Yes Yes Yes Yes
Two-factor authentication No Yes Yes starter Yes Yes Yes Yes
Enforce 2FA for all users No Yes business No No Yes Business Starter No Yes team
SSO (SAML) No Yes business Yes enterprise Yes enterprise Yes Business Plus Yes enterprise Yes enterprise
reCAPTCHA Yes Yes Yes starter Yes business No Yes Yes starter
Local data residency Yes Yes enterprise No No Yes Business Plus No Yes enterprise
Custom S3 storage (BYO) No Yes business No No No No Yes
HIPAA compliant No No Yes gold Yes enterprise No No No
256-bit SSL No No Yes starter No No No No
Data residency No No Yes enterprise No No No No
Form encryption No No Yes starter No No No No
PCI DSS No No Yes starter Yes No No No
ISO 27001 No No No Yes No No No
HIPAA compliance / BAA No No No No No No No
Audit logs No No No No No No Yes enterprise
Integrations & API
Native integrations 17+ 4,000+ 150+ (starter) 120+ (basic) No No 50+
Zapier Yes Yes Yes starter Yes basic Yes Yes Yes
Make (Integromat) Yes Yes Yes starter Yes basic Yes Yes Yes
Webhooks Yes Yes pro Yes starter Yes basic No Yes Yes
Standard API Yes Yes pro No No Yes Yes Yes
Business API No Yes business No No No No No
WordPress plugin Yes Yes Yes starter Yes No Yes Yes
AI assistant connectors (MCP / ChatGPT / Claude) Yes No No No No No No
Integration failure alerts Yes No No No No No No
oEmbed support Yes Yes No No No Yes Yes
API No No Yes starter Yes basic No No No
Smartsheet integration No No Yes starter No No No No
Canvas LMS integration No No Yes enterprise No No No No
Salesforce AppExchange No No Yes starter No No No No
Embed options No No Yes starter Yes No No No
Mobile apps No No Yes starter No No No No
Claude / MCP server No No No Yes basic No No No
AI data enrichment No No No Yes growth No No No
Automations integrations (Contacts & Automations) No No No Yes growth No No No
MCP connector (AI app access) No No No No No Yes pro No

Pricing Comparison

Tally is the cheapest way to get unmetered submissions with your branding removed, at $24/month billed annually. Read the table for what each step up in price actually buys rather than for the headline number alone.

Tally pricing page
Tally's three tiers, with unlimited submissions and unlimited team members on both paid plans and no enterprise option above them.

Paperform

Free plan7 days trial
FreeFree
forms: Unlimited
submissions: 30/month
storage: Unlimited
users: Unlimited
file uploads: 100 MB
Pro$59/mo
$49/mo billed annually
forms: Unlimited
submissions: Unlimited
storage: Unlimited
users: Unlimited
file uploads: 10 GB
Business$149/mo
$124/mo billed annually
forms: Unlimited
submissions: Unlimited
storage: Unlimited
users: Unlimited
file uploads: 100 GB
Verified 2026-09-22

Tally

Free plan
FreeFree
forms: Unlimited
submissions: Unlimited
storage: N/A
users: 1
file uploads: 10 MB per file
Pro$29/mo
$24/mo billed annually
forms: Unlimited
submissions: Unlimited
storage: N/A
users: Unlimited
file uploads: Unlimited
Business$89/mo
$74/mo billed annually
forms: Unlimited
submissions: Unlimited
storage: N/A
users: Unlimited
Verified 2026-09-22

Review Ratings Across Platforms

Tally rates 4.8 on G2 across 97 reviews and 4.9 on Capterra across 41, with value for money at 4.9 and customer support its weakest sub-score at 4.5. Its Trustpilot average of 3.8 across 22 reviews is the outlier.

Paperform
4.82 / 5 (498 reviews)
G2 4.8 (78)
Capterra 4.8 (104)
GetApp 4.9 (104)
Trustpilot 4.8 (212)
Tally
4.73 / 5 (201 reviews)
G2 4.8 (97)
Capterra 4.9 (41)
GetApp 4.9 (41)
Trustpilot 3.8 (22)
Jotform
4.64 / 5 (13,280 reviews)
G2 4.7 (5,595)
Capterra 4.7 (2,926)
GetApp 4.7 (2,926)
Trustpilot 4.3 (1,833)
Google Forms
4.63 / 5 (66,020 reviews)
Capterra 4.7 (11,572)
GetApp 4.7 (11,500)
G2 4.6 (42,000)
TrustRadius 4.3 (948)
Cognito Forms
4.35 / 5 (998 reviews)
G2 4.5 (90)
Capterra 4.7 (216)
GetApp 4.7 (216)
Trustpilot 4 (476)
Typeform
4.21 / 5 (3,735 reviews)
G2 4.5 (1,002)
Capterra 4.7 (979)
GetApp 4.7 (979)
Trustpilot 2.6 (775)
Fillout
4.07 / 5 (95 reviews)
G2 4.6 (30)
Capterra 4 (4)
Trustpilot 3.5 (48)
ProductHunt 5 (13)

Verdict: Which Tally Alternative Should You Choose?

Most people searching for a Tally alternative are not unhappy with Tally. They have arrived at a job it was never built to do, and the right answer depends on which job that is.

If the forms now trigger signatures, approvals and multi-step work, Paperform is the recommendation. One subscription covers forms, Papersign and Stepper, submissions and seats stay unlimited within fair use so growth is not a billing event, and SOC 2 Type II with SSO answers the questionnaire that ends most Tally evaluations. It is twice the price of Tally Pro and it replaces more than one product.

If the blocker is narrower, pick the tool that removes it. Jotform for payment processors beyond Stripe or a HIPAA BAA. Cognito Forms for serious calculation work on a small budget. Fillout for a familiar modern builder with SOC 2 attached. Typeform for the conversational format, if your response volumes are genuinely low. Google Forms if you have realised you only needed a spreadsheet.

And if none of that describes you, stay where you are. Tally at $24/month is the best-value form builder in the category for people whose work ends at the submit button, and there is no sense paying more for capability you will not use. The moment the form becomes the first step of a process rather than the whole of it, come back and start with Paperform's 7-day trial, which needs no card.

Frequently Asked Questions

Why do people look for Tally alternatives when the free plan is unlimited?

Because the free plan is not usually what breaks. Tally gives you unlimited forms and unlimited submissions for free within its fair use policy, and for collecting responses that is a very good deal. The searches for alternatives come from the jobs that start after the response lands: a contract that has to be signed and filed, an approval with a person at each step, a payment with real pricing logic behind it, or a security questionnaire. Tally's answer to each of those is a link to Zapier, Make or n8n, which leaves you holding three subscriptions together. Paperform covers forms, Papersign eSignatures and Stepper workflow automation in one subscription at $49/month billed annually.

Can I take PayPal, Square or Braintree payments in Tally?

No. Tally supports Stripe and only Stripe, with no PayPal, Square, Braintree or native Google Pay, and no coupons, tax rules, invoicing or refund management around it. That is fine for one price and one button. It stops being fine when the amount is calculated from tiered quantities, add-ons, a discount code or tax by region. Paperform takes Stripe, PayPal, Square, Braintree and Google Pay with products, subscriptions, coupons, tax and refunds, and charges no transaction fee of its own. Jotform is the other answer here with 40+ processors including regional gateways, and Cognito Forms adds PayPal and Square from its Team tier at $39/month annually.

Does Tally have SOC 2 or SSO?

No to both, at any price. Tally is GDPR compliant and hosted in the EU, and it holds no SOC 2, no ISO 27001 and no HIPAA. There is no SSO and no 2FA on any tier, including the $89/month Business plan, which is the highest plan Tally sells. If a procurement team hands you a security questionnaire, there is nothing to put in most of the boxes and no way to enforce a login policy across a team. Paperform is SOC 2 Type II, GDPR and CCPA compliant with SAML SSO and enforced 2FA, though it is not HIPAA compliant and signs no BAAs. For protected health information the options on this page are Jotform, Cognito Forms or Typeform.

Is Tally AI enough, or do the alternatives do more with AI?

Tally AI is free on every plan including Free, and for building a form it does the job: describe what you want in a chat window and it builds, edits, brands, translates and fixes broken logic rules. The gap is in what happens afterwards. Tally's Insights tab is statistical only, and analysing responses with AI means leaving the product for Tally's MCP server, ChatGPT plugin or Claude connector. Calculations are also written by hand in the formula editor with no AI assistant. Paperform reads the responses in place with AI report insights, and its AI calculations assistant writes Excel-style formulas that then drive question and page visibility, conditional emails, integration payloads and success pages.

What happens when I outgrow Tally without a workflow builder?

You add vendors. Tally has no workflow builder, no approval or routing flows, and no multi-step internal process. The submission-to-PDF export added in 2026 is a themed copy of the submission rather than a template-driven document generator. Anything past submit-and-notify is pushed to Zapier, Make or n8n, which is a second subscription, and a signature tool is usually a third. Paperform Pro at $49/month annually includes 25 signed documents a month, unlimited workflow steps and 20,000 automation credits; Business at $124/month includes 100 signed documents and 100,000 credits. The credits are metered and worth checking against your volume, but they replace an automation subscription rather than sitting on top of one.

Which Tally alternative is cheapest if I just need to remove the branding?

Tally itself, at $24/month billed annually on Pro, is hard to beat for that single job, and we would not pretend otherwise. Fillout is the closest paid rival at $15/month annually on Starter, though that tier caps you at 2,000 responses a month. Cognito Forms Pro is $19/month annually with 2,000 entries and 2 users. Paperform has no sub-$30 rung: Pro is $59/month, or $49/month billed annually, which is the higher floor of the group. If white-labelling a handful of forms is the whole requirement, stay on Tally Pro.

Can I run multiple client brands out of Tally?

Partly. Tally Pro adds workspaces, folders with access management, custom domains, custom CSS and custom email domains, which covers the basics of separating clients. The friction shows in the editor: Tally builds pages from stacked blocks inserted with a slash command, so a form looks like a well-made form rather than like a client's site. Agencies that live in this problem tend to want free-text layout, where prose, images, GIFs, video and fields sit where the page needs them. Paperform is built that way and adds Agency+, a separate product for managing Paperform across client accounts with consolidated billing. Seats are unlimited on every Paperform plan, so the designer, the marketer and whoever signs off cost nothing to add.

Is Tally a safe long-term bet for a system of record?

Tally is bootstrapped, customer-funded, profitable and, by its own about page, run by about ten people from Ghent in Belgium. That independence is a genuine strength and part of why people like the product. The risk is concentration: ten people carry the roadmap, the support queue and the compliance work, and there is no support tier you can buy your way up to when a rollout goes wrong on a deadline. Tally's G2 customer support sub-rating of 4.5 is its weakest score. Paperform has been bootstrapped and profitable since 2016, builds Priority support into the Pro price with no separate enablement fee, and rates 4.7 to 4.9 on support across review platforms.

Does any alternative keep the Notion-style editing feel?

Paperform is the closest in spirit and further along in practice. Both let you type a form the way you type a document, but Tally inserts stacked blocks with a slash command while Paperform lets you write free text and drop fields into it, with Unsplash and Giphy built in and custom HTML and CSS available. Fillout also has a modern, fast builder with a chat-based AI agent, though its editor is closer to a conventional page builder. Jotform and Cognito Forms are drag-and-drop and will feel like a step backwards if the editor is what you loved about Tally.

How do I migrate off Tally, and can I take my data with me?

Tally exports submissions as CSV and individual submissions as PDF, and it has a REST API plus SHA256-signed webhooks, so getting the data out is straightforward. Forms themselves do not transfer automatically: Tally imports from Typeform, PDF, image, JSON, CSV and Markdown, but nothing reads a Tally form directly. The practical route is to export the responses, then rebuild in the new tool. Paperform gives you 30,000+ professionally designed templates to start from rather than a blank page, plus a 7-day free trial with no card. For a wider survey of the field, see our best form builders roundup.

Sources & References

  1. Honest Review of Tally Forms, from an AI SaaS developer — Medium (FireBird Technologies), 2026
  2. Tally Review 2026: Honest Verdict + 15 Real User Reviews — Hackceleration, 2026
  3. Typeform AI vs Tally AI vs Google Forms AI: A Complete Guide for Marketing Leaders in 2026 — Genesys Growth, 2026
  4. Tally Forms reviews and ratings — G2, 2026

Last updated September 22, 2026

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