How to setup Google Analytics

It's easy to add Google Analytics to any of your Paperforms! Follow the instructions below to get started.

Setup

  1. Go to the Google Analytics panel (https://analytics.google.com/analytics/web/) and copy the appropriate Tracking ID from Admin > Property Settings.
  2. On your form, go to Configure > Analytics, and paste and save your Tracking ID under the Google Analytics section.
  3. You're done!

If after following these instructions and waiting for a few hours no data is coming through, you should check to see whether domains other than your website are filtered out of reports by going to Admin > View settings > Filters of your Google Analytics Account. Paperforms are loaded from paperform.co, unless you are on Agency with a custom domain.

Events

Paperform sends through some custom Google Analytics events for user's actions. Below is a list of events that are currently supported.

All events will have category of "Paperform:ID" where the "ID" is the part of the form's URL after paperform.co/form/.

The Label will be the title of the form.

Action Description
SubmittedForm Triggers when the form is successfully submitted.
StartedCheckout Triggers when the checkout is opened.
StartedSubmission Triggers when the user begins filling out the form.
google analytics